From pixels to production AI systems.
> 3× founder · 1× survivor
Director of Software Engineering at BCG X, São Paulo — leading AI systems engineering at scale. Focused on the gap between working demo and production AI system: LLM architecture, RAG pipelines, agentic workflows, and the engineering discipline that makes AI safe to ship at scale.
Former founder, CTO, and Technical Director. 25 years building — from generative digital art and award-winning creative systems to enterprise platforms and agentic infrastructure. Former founder of FLUUUID, CTO of blkbx., and Technical Director across studios and agencies including The Mill, Google Creative Lab, Huge, Stinkdigital, UNIT9, Jam3, YOOX Net-a-Porter, R/GA, North Kingdom, Hi-ReS!, and mgxs.co — across São Paulo, London, Amsterdam, Paris, Milan, Dubai, Los Angeles, and New York.
From pixels to production AI systems — LinkedIn · GitHub · Email
16x TheFWA
5x Awwwards
2x Lovie Awards
5x Cannes Lions
2x One Show
3x Webbys
3x Effie Awards
NET Awards Nominee Dev of the year (2014)
Before the agents, there were pixels.
The archive